Goal
New markets
Reach new audiences, new languages and new countries, or enter an established market as a fresh player with a credible shop window.
Sound familiar?
- We've outgrown our town, our season, our language.
- We're new in a market full of established names.
- Travellers from abroad can't find us.
What we do about it
New markets come in three kinds, and we have worked on all three.
- New audiences: the same strengths offered to people you don't reach yet. For example, an art workshop for school students growing into art parties, adult classes and visitors.
- New entrants: a fresh, committed and knowledgeable player enters a crowded market and needs a credible presence from the first day. For a wellbeing studio we built a bilingual site with events, online booking and payments.
- New countries and languages: multilingual sites, global booking platforms, and the paperwork and partners to operate in Greece.
Behind this sits more than twenty years, since 2003, inside companies at every stage, including two acquisitions and the integration of acquired companies.
Services behind this goal
From The Lab Kit
Work
Asked for: “Fix and rebuild our website”culture and education
A site that updates itself, for an art workshop
Asked for: “Our own question”travel
Our own tour brand
Asked for: “Help turning an idea for local…”travel
Launching a food and agri-tourism tour company
Asked for: “A website”travel
A guide's site in his travellers' language, and a reviews page
Asked for: “A real website, not one built on…”wellbeing
A wellbeing studio with a credible shop window
Asked for: “Help us organise our retreat”wellbeing
A wellness retreat that knew its numbers before launch